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The Complete Collection

The Library

Each title is a self-contained field manual. Pay once, download instantly, apply immediately.

01
Leadership№ 01

Think Like a CEO

Field Manual · PDF

Leadership

€5.99

Think Like a CEO

The mental models, frameworks and operating disciplines top executives actually use, distilled into one workable handbook.

02
Marketing№ 02

Think Like a CMO

Field Manual · PDF

Marketing

€5.99

Think Like a CMO

Marketing is not advertising, and fame is not growth. The evidence-backed handbook on where demand comes from and how a marketing leader earns a seat at the table.

03
Marketing№ 03

The End of the Click

Field Manual · PDF

Marketing

€5.99

The End of the Click

Search referrals fell by a third and 58% of searches end without a click, yet AI-referred visitors now convert 42% better. Both facts are true, and only one strategy survives them.

04
Retail Media№ 04

The Third Wave of Digital Marketing

Field Manual · PDF

Retail Media

€5.99

The Third Wave of Digital Marketing

Retail media crossed 10% of European digital ad spend in 2025. It is not hard because the technology is hard. It is hard because one channel lands on four budgets at once, and no two networks count a sale the same way.

05
AI№ 05

The Age of Coexistence with AI

Field Manual · PDF

AI

€5.99

The Age of Coexistence with AI

Nine out of ten organizations use AI. Five percent capture the value. A field manual on why that gap exists, and the twelve decisions that close it.

00
Collection№ 00

The Complete Dossier

Five Manuals · PDF

Collection

€30€20

The Complete Dossier

Every manual in the library, one download: leadership, marketing, AI, analytics and retail media. Five dossiers, 138 pages, €20 instead of €30.